Marketing and advertising simply comes down to "Saying the right thing, to the right person, at the right time".
Sounds simple enough doesn't it? We only have to figure out three things, what to say, to whom, and when. Yet somehow these three things are amazingly difficult to figure out.
With every word, graphic, photo, or website we craft, we are simply trying to get some attention and strike-up a conversation. Yet today, probably more than anytime in history, it is difficult to cut through all the noise.
As a consumer, every glance we take is loaded with advertisements telling us what we need in order to make our lives richer and more fulfilling. Our phones, our television, our computers, our tablets, and even our watches are all trying to get our attention. It's no wonder our customers can't hear us.
When communicate with your customers, ShawCreative strives on balancing our efforts among many channels of communication. Should we reach out to clients through social media channels like Facebook, Twitter, LinkedIn, and Google+? Or, are we better off buying pay-per-click click ads on Google? What about banner ads? How do I drive organic traffic to my website? What about content marketing or PR? You get the idea.
Come and strategize with us to get some of your most pressing questions answered in today's complicated world. Give us a call today to start learning how to implement a great plan to make some noise out there.